Welcome to a complimentary edition James Martell's twice-monthly affiliate marketing audio newsletter, the Affiliate Buzz. Hosted by Charles Johnston, the two have kept Affiliate Buzz listeners plugged-in and up-to-date with everything going on in the affiliate marketing arena since 2003.
By Kellie Fowler
James Martell Answers Student’s Most Popular Questions and Tells All About Exciting Industry Events That You Won’t Want to Miss!
Listen in now as James Martell, successful publisher, speaker and author of the Affiliate Marketers Handbook discusses the most recent Affiliate Marketers Alliance Dinner (put on by Ian Lee), which took place at the Palisades hotel in Vancouver, British Columbia.
Self-taught, as many already know, James is a big believer in staying abreast current industry information and making new contacts, despite the high level of success he maintains. Like he says, learning and growing is key to your affiliate marketing business success and attending networking dinners and industry events allow you to stay in the know.
James tells Charles about some of the other individuals and business representatives that attended the dinner and shares information about an affiliate program management services company, as well as other resources he has met at industry events (and who were also present at the dinner), including:
- ShareASale.com
- PartnerCentric.com
- AMWSO.com and
- AffiliateDinners.com (look for an event in your area)
James and Charles also discuss the important research phase of starting an affiliate business, determining your “niche,” and answer student’s questions on:
- Working with your merchant to understand what your paycheck will be
- Working with your merchant to understand how this is calculated (for instance, is it based on traffic, purchases, etc.)
- How to work with your merchant to analyze the number of visitors you send, the closing rate, find out if there is a way to improve on either end (as this benefits both parties), etc.
James and Charles also talk about what happens when your site may be more successful then your merchant’s site, the importance of making sure your keywords match your merchant’s keywords as closely as possible, and how to establish relevancy between your site’s pages and the merchant site.
The two also stress that your website traffic belongs to you and if your traffic is not converting, perhaps because of a cumbersome merchant check-out process or something else, you can always choose another merchant.
As Charles points out, once you have traffic, you have clout and finding a great merchant, one that converts your traffic into dollars, is easy to do. And these two tell you how.
INSTRUCTIONS: Right-click on the link below and select "Save target as..." to save to your hard drive.
- Duration: 30 minutes
About the Affiliate Buzz
You can count on this twice a month "audio newsletter" and complementary “Coffee Talk” series of interviews with other experts from the affiliate marketing industry to support you in succeeding with affiliate programs on the Net! And, it’s a great companion to James’ Affiliate Marketers Handbook - '2006' (THIRD EDITION), his best-selling downloadable, 8-step training manual.
About James Martell
James
Martell resides with his wife Arlene
and four children Adam, Justin, Shelby and Victoria in little seaside community
(White Rock, British Columbia). Although a carpenter by trade, James is a self-taught
Internet entrepreneur who has been a recognized expert of natural search techniques
since 2001.
James is the author of the best-selling downloadable Affiliate Marketers Handbook, which now, five years later, has been revised and updated and is widely recognized as the most comprehensive training manual on the subject today.
This 389-page training manual and companion video series are continually relied on by people worldwide who, using James’ teachings as a roadmap, have guided themselves to start a home business to earn extra income using an Internet connection and their home computer.
James is also well known through the affiliate marketing industry for his lively and interactive Coffee Talk interviews, which include candid discussions with some of the top professionals in this field, and his affiliate marketing newsletters, both of which provide affiliates new and old alike with no-holds-bar information, cutting though the clutter and the hype often associated with online publishing and delivering the same nuts and bolts information he uses every day.
